So, you want to create an engaging yet entertaining short videos on Instagram? Did you hear about Instagram Reels?
Instagram Reels is a new way to record short yet entertaining videos on Instagram. You can create 15-second videos on Instagram reels with music, effects, filters as well as other amazing tools. You can even use videos from your camera roll. These features of reels make it different from Instagram Story or IGTV videos. It allows you to create videos in a new dedicated Feed on the Explore page.
Instagram reels was first introduced in Brazil back in the year 2019. Up till now, it has been launched in more than 50 countries such as UK, US, Australia, Japan, Canada, etc. Most people are using it to promote their offerings. If you also want to use reels for your business, you must grow your audience reach. For this, you need to buy Instagram Reels views and likes.
Most people are comparing Instagram reels with TikTok. But what the major difference between the two is. To get to know what exactly Instagram reels is, read this guide till the end. This guide shares everything that you need to know about Instagram Reels. You will get to know what it is, how to create a reel on Instagram along with some tips by which you can use it in your marketing strategy. Are you ready to discover Instagram reels? Let’s get started now!
What Exactly Is Instagram Reels?
Instagram reels is a great feature recently introduced by Instagram that provides users with a creative space so they can create short-form fun and engaging videos. It is much like TikTok as with reels, you can create record videos with text, audio, filters, stickers, and much more, to make the best possible video clips.
You can share your reels with your followers on Instagram if your account is set to private. If you have a public account, you can share reels with a wide range of people. From the Reels Feed, you can see reels from popular Instagram accounts.
In short, Instagram reels is a new way to express yourself to others on Instagram no matter you are creating a new dance video or you are sharing a message on something that you care about!
Is Instagram Replicating the Most Popular Features of TikTok?
So, now you have come to know what exactly Instagram reels is. Now you must be thinking that most features of reels are similar to TikTok. Believe me, it’s not a coincidence!
Instagram reels is much like TikTok – a popular video-sharing social networking service. In recent years, TikTok has gained much popularity among people including advertisers. We cannot deny the fact that most features of Instagram reels are quite similar to TikTok. Remember, this is not the first time a competitor of TikTok is launched by Facebook, the parent company of Instagram. At first, a similar app Lasso was created by Facebook but it failed to get popularity.
On the other hand, Instagram Reels has a bright future. One of the major reasons for its success is that it is not a standalone application. It is a feature embedded in an Instagram app. It may allow users to showcase their personality and brand.
How do Instagram Reels work?
The process of creating Instagram reels is quite easy.
- First, you need to select Reels from the Instagram Stories camera menu.
- For recording video, press and hold the capture button. A progress indicator will be shown so you can see the progress or recording of your video.
- On the screen, you will find various tools by which you can create your video clips. These may include, audio, timer, AR effects, align, and speed. For selecting audio, you need to tap the music icon.
Now it is the time to share your Instagram Reels!
Using Instagram Reels for Business
Do you know by using Instagram reels, you can reach new audiences on a global level? Yes, it is right! If you are already using Instagram for your business, you must give a try to Instagram reels? But How? How you can use Instagram reels for your marketing strategy? First of all, you can create educational content with Instagram reels. It means that you need to educate your followers about your product and services. You can create a short video on how people can use your products. Moreover, you can share your company story with your customers. Instead of visiting an About Us page on the website, now people prefer to watch videos that may include the case stories of company or old photos depicting the company story.
Along with sharing an educational content and the company’s story, another way to use reels for business is by sharing product reviews. It will tell your followers about your happy customers and will surely encourage them to buy your offerings.
At present, there are many brands that are using Instagram reels to showcase their products and services to their followers. These include:
- Louis Vuitton
If you want to make your reels videos reach a large number of people, you must grow your reach on Instagram. And this can be possible if you buy Instagram reels likes and views.
The Future of Instagram Reels
Instagram reels has a bright future ahead. It is just the beginning as this feature has recently been introduced. It is a good idea to start using Instagram reels for business as there is less competition now. It is creating new opportunities for people. With the passage of time, Instagram reels will become the next biggest thing on the Internet!
What do you think about the future of Instagram reels? Tell us in the comments section!